# Top Beauty & Fitness Websites in Italy
The top 10 most visited beauty & fitness websites in Italy by Ahrefs organic search traffic estimates. Updated monthly.
November 2025
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | ↑1 | sephora.it |
1.4M
+76.7K
|
+76.7K |
| 2 | ↓1 | elle.com |
1.3M
-270.4K
|
-270.4K |
| 3 | iodonna.it |
1.1M
+88.4K
|
+88.4K | |
| 4 | notino.it |
906.7K
+28.5K
|
+28.5K | |
| 5 | fragrantica.it |
552.4K
+30K
|
+30K | |
| 6 | dior.com |
480.4K
-12.6K
|
-12.6K | |
| 7 | douglas.it |
458.3K
+14.9K
|
+14.9K | |
| 8 | amica.it |
445.4K
+44.8K
|
+44.8K | |
| 9 | ↑1 | pinalli.it |
384.5K
+83K
|
+83K |
| 10 | ↓1 | marieclaire.it |
346K
+18.8K
|
+18.8K |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in November 2025.
Trending up
#1
sephora.it
↑1
#9
pinalli.it
↑1
#3
iodonna.it
#4
notino.it
#6
dior.com
#7
douglas.it
#8
amica.it
#2
elle.com
↑1
#10
marieclaire.it
↑1
Trending down
#2
elle.com
↓1
#10
marieclaire.it
↓1
#3
iodonna.it
#4
notino.it
#6
dior.com
#7
douglas.it
#8
amica.it
#1
sephora.it
↓1
#9
pinalli.it
↓1