AhrefsTop

# Top Websites in Italy

The top 100 most visited websites in Italy by Ahrefs organic search traffic estimates. Updated monthly.

July 2025
Rank Website Category Search traffic
1 wikipedia.org Reference 176M −9M
2 amazon.it Shopping 64M +18M
3 ↑1 facebook.com Social Networks 34M −3M
4 ↑1 giallozafferano.it Food and Drink 30M −6M
5 ↓2 instagram.com Social Networks 25M −2M
6 ↑3 youtube.com Entertainment 23M −7M
7 ↓1 my-personaltrainer.it Health 23M +299K
8 ↓1 sky.it Entertainment 17M −3M
9 ↓1 diretta.it Sports 16M −5M
10 ↑1 whatsapp.com Internet and Telecom 15M −9M
11 ↓1 ilmeteo.it Science 14M −7.4K
12 gazzetta.it Sports 14M −1M
13 corriere.it News 14M −3M
14 mediaset.it Entertainment 14M −7M
15 tripadvisor.it Travel 13M −413K
16 google.com Internet and Telecom 12M −3M
17 ↑1 3bmeteo.com Science 12M −1M
18 ↑4 repubblica.it News 11M −968K
19 ↓2 pinterest.com Social Networks 11M −2M
20 libero.it Internet and Telecom 11M −2M
21 openai.com Science 11M −6M
22 ↓3 fanpage.it Entertainment 10M +3M
23 subito.it Shopping 10M −1M
24 ↑7 humanitas.it Health 8.1M +104K
25 ↓1 microsoft.com Computers and Electronics 8.1M −4M
26 ↑2 spotify.com Entertainment 8.0M +2M
27 ↑10 borsaitaliana.it Finance 7.9M −4M
28 ↓1 treccani.it Reference 7.8M −619K
29 ↓3 staseraintv.com Entertainment 7.6M −2M
30 fattoincasadabenedetta.it Food and Drink 7.3M −3M
31 ↓6 reddit.com Social Networks 7.3M −359K
32 ↓3 mymovies.it Entertainment 7.0M −2M
33 ↑7 agenziaentrate.gov.it Law and Government 6.9M +389K
34 ↓2 cucchiaio.it Food and Drink 6.9M −2M
35 ↓2 apple.com Computers and Electronics 6.8M −1M
36 virgilio.it Reference 6.6M −2M
37 ↓2 investing.com Finance 6.4M −2M
38 canva.com Computers and Electronics 6.4M −3M
39 leroymerlin.it Home and Garden 6.4M +64K
40 ↑9 inps.it Law and Government 6.3M −3M
41 ↑7 tim.it Internet and Telecom 6.0M −929K
42 ↓1 trenitalia.com Travel 5.9M −2M
43 ↓1 raiplay.it Entertainment 5.8M −1M
44 ↑2 poste.it Business 5.7M −466K
45 ilmessaggero.it News 5.6M −685K
46 booking.com Travel 5.5M −57K
47 ↑5 sorrisi.com Entertainment 5.3M −2M
48 ↓5 tuttosport.com Sports 5.2M −2M
49 streaming-community.prof General 5.2M
50 ↑3 netflix.com Entertainment 5.0M +68K
51 ↓7 corrieredellosport.it Sports 4.9M −290K
52 ↑14 aranzulla.it Travel 4.7M −311K
53 ↑2 ilsole24ore.com News 4.7M −2M
54 ↑4 transfermarkt.it Sports 4.5M −127K
55 ↑4 imdb.com Entertainment 4.4M +128K
56 ↑6 zalando.it Shopping 4.4M −73K
57 ↓10 msdmanuals.com Health 4.3M −559K
58 ↑2 autoscout24.it Vehicles 4.2M −394K
59 ↑8 simti.it General 4.2M +4M
60 ↑3 ikea.com Home and Garden 4.1M −125K
61 ↑27 santagostino.it Home and Garden 4.1M +27K
62 ↓12 today.it News 3.8M −2M
63 ↓6 tuttomercatoweb.com Sports 3.8M +3M
64 primevideo.com Entertainment 3.8M −219K
65 meteoam.it Science 3.7M +624K
66 ↓5 yahoo.com News 3.6M −2M
67 ↑15 decathlon.it Sports 3.6M +239K
68 ↓14 ryanair.com Travel 3.6M −669K
69 ↑4 ebay.it Shopping 3.6M −341K
70 ↑8 linkedin.com Jobs and Education 3.6M −852K
71 ↑5 meteo.it Science 3.5M +424K
72 ↑2 ilovepdf.com Computers and Electronics 3.4M −1M
73 ↓3 skyscanner.it Travel 3.4M −1M
74 ↑5 intesasanpaolo.com Finance 3.4M −1M
75 trustpilot.com Business 3.3M −512K
76 ↑4 ansa.it News 3.2M −2M
77 ↓5 paginegialle.it Business 3.1M −157K
78 ↑19 mediaworld.it Shopping 3.1M −52K
79 ↓8 indeed.com Jobs and Education 3.0M −465K
80 ↑3 immobiliare.it Real Estate 3.0M −418K
81 ↓13 legaseriea.it Sports 2.9M −4M
82 ↑10 idealista.it Real Estate 2.9M +212K
83 ↓2 google.it Internet and Telecom 2.9M −207K
84 ↓9 eurosport.it Sports 2.8M −1M
85 ↑2 tiktok.com Social Networks 2.8M −69K
86 quotidiano.net News 2.8M −615K
87 ↑7 bakeca.it Shopping 2.7M +8.1K
88 ↑2 studenti.it Jobs and Education 2.7M +87K
89 ↓3 iliad.it Internet and Telecom 2.6M −14K
90 ↓13 reverso.net Reference 2.6M −88K
91 rainews.it News 2.6M −1M
92 ↑6 grupposandonato.it Food and Drink 2.6M +176K
93 ↑3 pec.it Internet and Telecom 2.5M −729K
94 ↓5 movieplayer.it Entertainment 2.5M −781K
95 lacucinaitaliana.it Food and Drink 2.5M −406K
96 ↓11 adobe.com Computers and Electronics 2.4M −439K
97 ↓13 vanityfair.it Entertainment 2.4M −339K
98 ↓5 trovaprezzi.it Shopping 2.4M −157K
99 aruba.it Internet and Telecom 2.4M −388K
100 thetrainline.com Travel 2.4M −93K

## Top Trending Websites

Websites that changed positions within the top 100 rankings in July 2025.

Trending up

#46 booking.com
↑216
#61 santagostino.it
↑27
#78 mediaworld.it
↑19
#67 decathlon.it
↑15
#52 aranzulla.it
↑14
#27 borsaitaliana.it
↑10
#82 idealista.it
↑10
#40 inps.it
↑9
#59 simti.it
↑8
#70 linkedin.com
↑8

Trending down

#68 ryanair.com
↓14
#81 legaseriea.it
↓13
#90 reverso.net
↓13
#97 vanityfair.it
↓13
#62 today.it
↓12
#96 adobe.com
↓11
#57 msdmanuals.com
↓10
#84 eurosport.it
↓9
#79 indeed.com
↓8
#51 corrieredellosport.it
↓7