booking.com

Explicit content

Discover your perfect stay with Booking.com, the leading platform for finding accommodations worldwide. Whether you're seeking a cozy hotel, a charming guesthouse, or a luxurious resort, our extensive selection caters to every traveler's needs and preferences. Enjoy user-friendly booking options, detailed property descriptions, and genuine guest reviews to help you make informed decisions. With competitive prices and a best-price guarantee, planning your next adventure has never been easier. Experience seamless travel from start to finish and create unforgettable memories with Booking.com.

Rank by traffic

Search Traffic for booking.com

July 2025

In July 2025, booking.com saw a decrease in search traffic, reaching 78.3M visits, which is a decrease of 5.8M visits compared to the previous month. The traffic value decreased to $24.7M, a reduction of 903.4K.

Traffic
78.3M −5.8M
Traffic value
$24.7M −903.4K
Keywords
3M
Top websites / Traffic by location

Traffic by location for booking.com

For booking.com, United States dominates traffic with 8.6M visits, a decrease of 576.6K from the previous month, making up 10.9% of the total traffic.

Location Traffic Share
🇺🇸 United States
8.6M −576.6K 10.9%
🇩🇪 Germany
6.4M −228.8K 8.1%
🇬🇧 United Kingdom
5.9M −210.5K 7.5%
🇪🇸 Spain
5.7M −321.9K 7.2%
🇮🇹 Italy
5.5M −57.7K 7.0%

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Top keywords for booking.com

🇺🇸 United States

booking.com ranks #1 for "booking" in United States and receives 553K monthly visits from this keyword alone, a decrease of 369.8K from the previous month.

Keyword Volume Traffic Position
booking 647K −3K 553K +369.8K 1
booking.com 306K +11K 84.8K +2.9K 1
booking.com customer service 51K +3K 24.8K −30 1
booking .com 27K 22.9K +16.4K 1
booking.com extranet 21K 22.1K +682 1

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Top competing websites of booking.com

🇺🇸 United States

hotels.com, expedia.com and travelweekly.com rank in the top 10 organic search results for the same keywords that booking.com gets the most traffic from. Discover more competitors of booking.com.

Website Traffic Pages
hotels.com 12.6M 740.9K
expedia.com 16M 847.4K
travelweekly.com 1.2M 220.5K
marriott.com 12.9M 164.7K
hilton.com 6.4M 108.5K

See more competitors & alternatives →

Similarly ranked websites to booking.com

booking.com ranks 60th, placing it above investing.com, which has 75.3M visits and ranks 61th.

Website Traffic Rank
chatgpt.com 81.3M −20.3M 58 ↓1
flipkart.com 80.5M −9.7M 59 ↑2
booking.com 78.3M −5.8M 60 ↑4
investing.com 75.3M −22.5M 61 ↑2
medlineplus.gov 74.8M −4.9M 62 ↑3

See all top-ranked websites →

Backlink Profile of booking.com

July 2025

As of July 2025, booking.com's Domain Rating is 93. booking.com is linked by 371.4K websites, indicating a decrease of 3.1K referring sites from the previous month.

Domain Rating
93
Linking websites
371.4K −3.1K