zalando.it

Zalando Italia | Fashion, Shoes & Accessories Online
Zalando.it is your ultimate online destination for fashion, offering a vast selection of clothing, shoes, and accessories for men, women, and children. With a user-friendly interface, it allows you to easily navigate through a diverse range of trendy items from top brands and independent labels. Enjoy a seamless shopping experience with personalized recommendations, swift delivery, and hassle-free returns, making it simple to refresh your wardrobe with the latest styles. Discover unique fashion pieces that express your individuality while exploring a variety of categories, from casual wear to formal attire, ensuring that you find the perfect fit for any occasion.
Rank by traffic
>1000
Worldwide
62 ↑6
🇮🇹 Italy

Search Traffic for zalando.it

April 2026

In April 2026, zalando.it saw a decrease in search traffic, reaching 2.7M visits, which is a decrease of 664.2K visits compared to the previous month. The traffic value decreased to $207.6K, a decline of $72.1K.

Traffic
2.7M -664.2K
Traffic value
$207.6K −$72.1K
Keywords
559K
Search Traffic
Search Traffic Value

Traffic by location for zalando.it

For zalando.it, the Italy dominates traffic with 2.7M visits, a decrease of 660.8K from the previous month, making up 98.7% of the total search traffic.

Loading world map...
Location
Traffic
Share
🇮🇹 Italy
2.7M -660.8K
-660.8K
98.7%
🇺🇸 United States
24.6K -1.6K
-1.6K
0.8%
🇷🇺 Russian Federation
1.5K -412
-412
0%
🇧🇷 Brazil
1.5K -130
-130
0%
🇩🇪 Germany
1.3K -262
-262
0%
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Top keywords for zalando.it

🇮🇹 Italy

zalando.it ranks #1 for "zalando" in Italy and receives 1.3M monthly visits from this keyword alone, an increase of 62K from the previous month.

Keyword
Volume
Traffic
Position
zalando
1.3M+60K
+60K
1.3M+62K
+62K
1
adidas campus
192K-13K
-13K
37.7K+15.3K
+15.3K
2
borse
46K+3K
+3K
25.3K+1.6K
+1.6K
1
birkenstock saldi
28K+17K
+17K
24.9K+15.3K
+15.3K
1
nike
371K
22.5K-1.9K
-1.9K
8↓5
↓5
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Top competing websites of zalando.it

🇮🇹 Italy

jdsports.it, nike.com and footlocker.it rank in the top 10 organic search results for the same keywords that zalando.it gets the most traffic from. Discover more competitors of zalando.it.

Website
Traffic
Pages
jdsports.it
941.8K-105.2K
-105.2K
5.6K
nike.com
57.1M-7.9M
-7.9M
21K
footlocker.it
825.9K+46.6K
+46.6K
3.4K
adidas.it
1.6M+21.8K
+21.8K
16K
aw-lab.com
440.5K-25.1K
-25.1K
2K
See more competitors & alternatives →

Similarly ranked websites to zalando.it

Website
Traffic
Rank
youtube.com
6.4B+4B
+4B
1 ↑1
wikipedia.org
3.6B-585.4M
-585.4M
2 ↓1
facebook.com
2.2B+655.3M
+655.3M
3
instagram.com
1.7B+304.2M
+304.2M
4
chatgpt.com
1.2B+143.3M
+143.3M
5 ↑1
See all top-ranked websites →

Backlink Profile of zalando.it

April 2026

As of April 2026, zalando.it's Domain Rating is 68. zalando.it is linked by 2K websites, indicating a decrease of 39 referring sites from the previous month.

Domain Rating
68
Linking websites
2K -39
Backlinks
Linking websites

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