Top Beauty & Fitness Websites in South Africa
The top 10 most visited beauty & fitness websites in South Africa by Ahrefs organic search traffic estimates. Updated monthly.
February 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | sorbet.co.za |
86.5K
-30.7K
|
-30.7K | |
| 2 | ↑2 | elle.com |
70.6K
+1.4K
|
+1.4K |
| 3 | fragrantica.com |
66.7K
-5.8K
|
-5.8K | |
| 4 | ↓2 | cosmeticconnection.co.za |
64.7K
-29K
|
-29K |
| 5 | ↑1 | ascotcosmetics.co.za |
57.7K
-2.4K
|
-2.4K |
| 6 | ↓1 | avon.co.za |
53.4K
-11K
|
-11K |
| 7 | ↑4 | allure.com |
43K
+7.3K
|
+7.3K |
| 8 | skins.co.za |
41.7K
+2.5K
|
+2.5K | |
| 9 | fresha.com |
35.7K
-3.4K
|
-3.4K | |
| 10 | dior.com |
28.4K
-10.2K
|
-10.2K |
Top Trending Websites
Websites that changed positions within the top 100 rankings in February 2026.
Trending up
#7
allure.com
↑4
#2
elle.com
↑2
↑1
#1
sorbet.co.za
#8
skins.co.za
#9
fresha.com
#10
dior.com
#6
avon.co.za
↑1
↑2
Trending down
↓2
#6
avon.co.za
↓1
#1
sorbet.co.za
#8
skins.co.za
#9
fresha.com
#10
dior.com
↓1
#2
elle.com
↓2
#7
allure.com
↓4