# Top Websites in Iceland
The top 100 most visited websites in Iceland by Ahrefs organic search traffic estimates. Updated monthly.
October 2025
| Rank | Website | Category | Search traffic | ||
|---|---|---|---|---|---|
| 1 | wikipedia.org | Reference |
622.7K
+20.9K
|
+20.9K | |
| 2 | elko.is | Shopping |
142.6K
-15.7K
|
-15.7K | |
| 3 | facebook.com | Online Communities |
141.5K
-6.4K
|
-6.4K | |
| 4 | ↑1 | guidetoiceland.is | Travel |
113K
-2.5K
|
-2.5K |
| 5 | ↓1 | youtube.com | Entertainment |
109.7K
-9.8K
|
-9.8K |
| 6 | tripadvisor.com | Travel |
104.7K
-2.5K
|
-2.5K | |
| 7 | instagram.com | Online Communities |
95.3K
-1.2K
|
-1.2K | |
| 8 | ↑1 | google.com | Internet & Telecom |
86.2K
+6.7K
|
+6.7K |
| 9 | ↑1 | bauhaus.is | Home & Garden |
67.9K
-882
|
-882 |
| 10 | ↓2 | imdb.com | Entertainment |
66K
-13.7K
|
-13.7K |
| 11 | reddit.com | Online Communities |
60.3K
+822
|
+822 | |
| 12 | icelandair.com | Travel |
55.8K
+1.1K
|
+1.1K | |
| 13 | byko.is | Shopping |
48.3K
-3.1K
|
-3.1K | |
| 14 | jysk.is | Home & Garden |
46.8K
-4K
|
-4K | |
| 15 | ikea.is | Home & Garden |
42K
-2.5K
|
-2.5K | |
| 16 | ↑1 | flyplay.com | Travel |
41.3K
+700
|
+700 |
| 17 | ↑6 | canva.com | Computers & Electronics |
40.4K
+7.8K
|
+7.8K |
| 18 | ↑6 | vedur.is | Science |
38.8K
+7K
|
+7K |
| 19 | wise.com | Finance |
38.3K
+1.5K
|
+1.5K | |
| 20 | ↓4 | visir.is | News |
38.2K
-2.8K
|
-2.8K |
| 21 | ↓3 | lyfja.is | Health |
36.8K
-263
|
-263 |
| 22 | ↓2 | nytimes.com | News |
35.1K
+665
|
+665 |
| 23 | ↓2 | husa.is | Health |
34.8K
+381
|
+381 |
| 24 | ↓2 | adventures.is | Travel |
33K
+108
|
+108 |
| 25 | ↑1 | wp.pl | News |
32K
+2.6K
|
+2.6K |
| 26 | ↓1 | mbl.is | News |
31.2K
+545
|
+545 |
| 27 | ↑2 | nova.is | Computers & Electronics |
28.4K
+477
|
+477 |
| 28 | ↓1 | ja.is | Reference |
28.3K
-828
|
-828 |
| 29 | ↑1 | boozt.com | Shopping |
27.5K
-373
|
-373 |
| 30 | ↑1 | amazon.com | Shopping |
27.2K
-456
|
-456 |
| 31 | ↑8 | microsoft.com | Computers & Electronics |
25.7K
+2.4K
|
+2.4K |
| 32 | ↑1 | apple.com | Computers & Electronics |
25.3K
+12
|
+12 |
| 33 | ↓5 | kefairport.is | Travel |
25.2K
-3.3K
|
-3.3K |
| 34 | ↓2 | xe.com | Finance |
25K
-549
|
-549 |
| 35 | ↑3 | spotify.com | Entertainment |
25K
+1.5K
|
+1.5K |
| 36 | ↓2 | ht.is | Computers & Electronics |
24.6K
-571
|
-571 |
| 37 | ↓1 | kefairport.com | Travel |
23K
-1.2K
|
-1.2K |
| 38 | ↓3 | kronan.is | Shopping |
22.6K
-2.1K
|
-2.1K |
| 39 | ↑1 | bluelagoon.com | Health |
22.4K
-532
|
-532 |
| 40 | ↓3 | coolshop.is | Shopping |
22.3K
-1.7K
|
-1.7K |
| 41 | ↑9 | poki.com | Games |
22.2K
+3K
|
+3K |
| 42 | visiticeland.com | Travel |
22.2K
-543
|
-543 | |
| 43 | ↑5 | chatgpt.com | Computers & Electronics |
22.1K
+1.2K
|
+1.2K |
| 44 | ↓1 | yahoo.com | News |
22K
-327
|
-327 |
| 45 | ↑23 | shein.com | Shopping |
21.8K
+8K
|
+8K |
| 46 | ↓1 | pinterest.com | Hobbies & Leisure |
21.7K
-351
|
-351 |
| 47 | ↓3 | visitreykjavik.is | Travel |
20.9K
-1.5K
|
-1.5K |
| 48 | ↓7 | bbc.com | News |
20.2K
-2.7K
|
-2.7K |
| 49 | ↑2 | live.com | Internet & Telecom |
19.8K
+595
|
+595 |
| 50 | ↑2 | britannica.com | Reference |
19.6K
+639
|
+639 |
| 51 | ↓5 | landsbankinn.is | Finance |
18.8K
-2.8K
|
-2.8K |
| 52 | ↓5 | reykjavik.is | Travel |
18.4K
-3K
|
-3K |
| 53 | ↓4 | re.is | Business & Industrial |
18K
-2.6K
|
-2.6K |
| 54 | perlan.is | Travel |
18K
+637
|
+637 | |
| 55 | ↓2 | ruv.is | News |
17.9K
-587
|
-587 |
| 56 | ↓1 | booking.com | Travel |
16.2K
-899
|
-899 |
| 57 | wolt.com | Food & Drink |
16K
-50
|
-50 | |
| 58 | ↓2 | island.is | Travel |
15.8K
-897
|
-897 |
| 59 | ↑3 | skylagoon.com | Health |
15K
+108
|
+108 |
| 60 | ↓1 | flightradar24.com | Travel |
14.7K
-623
|
-623 |
| 61 | ↓3 | 66north.com | Shopping |
14.6K
-964
|
-964 |
| 62 | ↑2 | speedtest.net | Internet & Telecom |
14.6K
+269
|
+269 |
| 63 | ↑2 | esafety.gov.au | Law & Government |
14.6K
+521
|
+521 |
| 64 | ↓3 | x.com | Explicit Content |
14.5K
-418
|
-418 |
| 65 | ↓5 | south.is | Travel |
14.3K
-988
|
-988 |
| 66 | ↓3 | mayoclinic.org | Health |
14.2K
-263
|
-263 |
| 67 | ↑66 | y8.com | Games |
13.6K
+6.8K
|
+6.8K |
| 68 | ↑20 | nih.gov | Health |
13.5K
+3.2K
|
+3.2K |
| 69 | ↑1 | tiktok.com | Online Communities |
13.4K
+177
|
+177 |
| 70 | ↑55 | google.is | Internet & Telecom |
13.4K
+6.2K
|
+6.2K |
| 71 | ↓2 | hvammsvik.com | Travel |
13.3K
-133
|
-133 |
| 72 | ↓1 | clevelandclinic.org | Health |
13.3K
+259
|
+259 |
| 73 | byggtogbuid.is | Home & Garden |
12.7K
-85
|
-85 | |
| 74 | ↓8 | vinbudin.is | Food & Drink |
12.6K
-1.1K
|
-1.1K |
| 75 | ↑3 | icelandair.is | Travel |
12.2K
+539
|
+539 |
| 76 | ↑1 | revolut.com | Finance |
12K
-474
|
-474 |
| 77 | ↑2 | wizzair.com | Travel |
11.9K
+438
|
+438 |
| 78 | ↓6 | straeto.is | Travel |
11.6K
-1.3K
|
-1.3K |
| 79 | ↑1 | innanlandsflugvellir.is | Travel |
11.5K
+177
|
+177 |
| 80 | ↓4 | skyscanner.net | Travel |
11.5K
-933
|
-933 |
| 81 | ↑9 | roblox.com | Games |
11.3K
+1.4K
|
+1.4K |
| 82 | ↑2 | s4s.is | Explicit Content |
11.1K
+203
|
+203 |
| 83 | ↑4 | fandom.com | Entertainment |
11K
+330
|
+330 |
| 84 | ↓3 | siminn.is | Internet & Telecom |
11K
-160
|
-160 |
| 85 | ↓10 | airbnb.com | Travel |
10.8K
-1.8K
|
-1.8K |
| 86 | ↓3 | netflix.com | Entertainment |
10.7K
-191
|
-191 |
| 87 | ↓2 | marinetraffic.com | Travel |
10.7K
-188
|
-188 |
| 88 | ↑10 | interia.pl | News |
10.3K
+962
|
+962 |
| 89 | ↑12 | husgagnahollin.is | Home & Garden |
10.3K
+1.1K
|
+1.1K |
| 90 | ↑25 | crazygames.com | Games |
10.3K
+2.2K
|
+2.2K |
| 91 | ↓9 | merriam-webster.com | Reference |
10.3K
-830
|
-830 |
| 92 | ↓18 | a4.is | Business & Industrial |
10.1K
-2.5K
|
-2.5K |
| 93 | ↑131 | theguardian.com | News |
10K
+5.9K
|
+5.9K |
| 94 | ↓8 | west.is | Travel |
9.8K
-997
|
-997 |
| 95 | ↑4 | sundlaugar.is | Travel |
9.8K
+489
|
+489 |
| 96 | ↓7 | northiceland.is | Travel |
9.7K
-618
|
-618 |
| 97 | ↓4 | rafha.is | Entertainment |
9.7K
-74
|
-74 |
| 98 | ↓7 | islandsbanki.is | Finance |
9.6K
-245
|
-245 |
| 99 | ↑1 | ilva.is | Shopping |
9.4K
+93
|
+93 |
| 100 | ↓8 | icelandtravelguide.is | Travel |
9.3K
-500
|
-500 |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in October 2025.
Trending up
#670
norwegian.com
↑325
#596
klukkan.is
↑307
#307
dashnet.org
↑291
#549
allegro.pl
↑288
#556
translate.com
↑255
#399
icelandnews.is
↑254
#516
zerogpt.com
↑216
#610
ninekids.is
↑211
#492
gsmarena.com
↑207
#714
hringdu.is
↑203
Trending down
#848
olx.pl
↓702
#824
tl.is
↓348
#978
yelp.com
↓243
#988
nordstrom.com
↓241
#807
margtogmikid.is
↓223
#861
gentlegiants.is
↓212
#953
ifcmarkets.com
↓180
#846
ilmoliulampar.is
↓169
#537
everest.is
↓167
#749
veitingageirinn.is
↓167