Top Shopping Websites in Austria
The top 10 most visited shopping websites in Austria by Ahrefs organic search traffic estimates. Updated monthly.
February 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | amazon.de |
4M
-765.7K
|
-765.7K | |
| 2 | willhaben.at |
1.8M
+96.4K
|
+96.4K | |
| 3 | mediamarkt.at |
1M
+99.9K
|
+99.9K | |
| 4 | zalando.at |
738K
-40.3K
|
-40.3K | |
| 5 | billa.at |
662K
-58.7K
|
-58.7K | |
| 6 | ↑1 | spar.at |
489.3K
-60K
|
-60K |
| 7 | ↑2 | idealo.at |
474.4K
+11.5K
|
+11.5K |
| 8 | hofer.at |
449.8K
-53.3K
|
-53.3K | |
| 9 | ↑1 | otto.de |
342K
-32.9K
|
-32.9K |
| 10 | ↑1 | geizhals.at |
330K
-27.1K
|
-27.1K |
Top Trending Websites
Websites that changed positions within the top 100 rankings in February 2026.
Trending up
#7
idealo.at
↑2
#6
spar.at
↑1
#9
otto.de
↑1
#10
geizhals.at
↑1
#1
amazon.de
#2
willhaben.at
#4
zalando.at
#5
billa.at
#8
hofer.at
Trending down
#1
amazon.de
#2
willhaben.at
#4
zalando.at
#5
billa.at
#8
hofer.at
#6
spar.at
↓1
#9
otto.de
↓1
#10
geizhals.at
↓1
#7
idealo.at
↓2