otto.de
otto.de - Your Online Shopping Destination for Fashion, Electronics, and Homeware
Meta description for otto.de: Discover a vast selection of products at otto.de, your one-stop online shop for fashion, electronics, home goods, and more. With unbeatable deals, convenient shopping features, and excellent customer service, otto.de offers a seamless shopping experience tailored to your needs. Whether you're looking for the latest trends or everyday essentials, our user-friendly platform ensures that you find what you need quickly and easily. Explore our diverse range of categories and enjoy special offers and promotions that make shopping fun and affordable. Shop smart, shop otto.de!
Rank by traffic
Search Traffic for otto.de
July 2025
In July 2025, otto.de saw a decrease in search traffic, reaching 10.1M visits, which is a decrease of 110.7K visits compared to the previous month. The traffic value decreased to $2.3M, a reduction of 32.3K.
Traffic by location for otto.de
For otto.de, United States dominates traffic with 9.5M visits, a decrease of 107.3K from the previous month, making up 94.4% of the total traffic.
| Location | Traffic | Share |
|---|---|---|
|
🇩🇪
Germany
|
9.5M +107.3K | 94.4% |
|
🇦🇹
Austria
|
218.4K +3.1K | 2.1% |
| 132.6K −1.3K | 1.3% | |
|
🇨🇭
Switzerland
|
104.4K +2.8K | 1.0% |
|
🇷🇺
Russia
|
11.3K +185 | 0.1% |
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Top keywords for otto.de
🇩🇪 Germanyotto.de ranks #1 for "otto" in Germany and receives 1.1M monthly visits from this keyword alone, a decrease of 85.4K from the previous month.
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| otto | 1.2M −100K | 1.1M −85.4K | 1 |
| otto versand | 460K −39K | 401.9K −34.1K | 1 |
| otto online | 91K −8K | 83.3K −6.7K | 1 |
| otto.de | 38K −23K | 34.9K −21.3K | 1 |
| otto de | 36K −4K | 33K −3.5K | 1 |
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Top competing websites of otto.de
🇩🇪 Germanyebay.de, idealo.de and kaufland.de rank in the top 10 organic search results for the same keywords that otto.de gets the most traffic from. Discover more competitors of otto.de.
| Website | Traffic | Pages |
|---|---|---|
| ebay.de | 11.1M | 78.8K |
| idealo.de | 14.6M | 110.7K |
| kaufland.de | 4.5M | 24.1K |
| amazon.de | 103.9M | 352.1K |
| zalando.de | 14.6M | 68.8K |
Similarly ranked websites to otto.de
otto.de ranks 731th, placing it above ebay.de, which has 10.1M visits and ranks 732th.
| Website | Traffic | Rank |
|---|---|---|
| nsw.gov.au | 10.1M +444.9K | 729 ↓111 |
| vidal.ru | 10.1M −1.1M | 730 ↑21 |
| otto.de | 10.1M +110.7K | 731 ↓71 |
| ebay.de | 10.1M −796.6K | 732 ↓36 |
| netshoes.com.br | 10.1M +421.7K | 733 ↑21 |
Backlink Profile of otto.de
July 2025
As of July 2025, otto.de's Domain Rating is 82. otto.de is linked by 119.7K websites, indicating a decrease of 649 referring sites from the previous month.