Top Shopping Websites in Sweden
The top 10 most visited shopping websites in Sweden by Ahrefs organic search traffic estimates. Updated monthly.
February 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | ica.se |
12.8M
-2.3M
|
-2.3M | |
| 2 | ↑1 | blocket.se |
3.5M
+147.1K
|
+147.1K |
| 3 | ↓1 | elgiganten.se |
3.4M
-675K
|
-675K |
| 4 | prisjakt.nu |
3M
-134.3K
|
-134.3K | |
| 5 | ↑1 | biltema.se |
2.8M
+245.4K
|
+245.4K |
| 6 | ↑1 | amazon.se |
2.3M
-186.4K
|
-186.4K |
| 7 | ↓2 | coop.se |
2.2M
-313.2K
|
-313.2K |
| 8 | hm.com |
2.2M
-198.8K
|
-198.8K | |
| 9 | zalando.se |
1.8M
-148.2K
|
-148.2K | |
| 10 | ↑1 | pricerunner.se |
1.4M
-74.2K
|
-74.2K |
Top Trending Websites
Websites that changed positions within the top 100 rankings in February 2026.
Trending up
#2
blocket.se
↑1
#5
biltema.se
↑1
#6
amazon.se
↑1
#10
pricerunner.se
↑1
#1
ica.se
#4
prisjakt.nu
#8
hm.com
#9
zalando.se
↑1
#7
coop.se
↑2
Trending down
#7
coop.se
↓2
↓1
#1
ica.se
#4
prisjakt.nu
#8
hm.com
#9
zalando.se
#2
blocket.se
↓1
#5
biltema.se
↓1
#6
amazon.se
↓1
#10
pricerunner.se
↓1