Top Sports Websites in Japan
The top 10 most visited sports websites in Japan by Ahrefs organic search traffic estimates. Updated monthly.
February 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | netkeiba.com |
3.6M
-2.2M
|
-2.2M | |
| 2 | ↑2 | nikkansports.com |
3.3M
-65.3K
|
-65.3K |
| 3 | boatrace.jp |
3.3M
-96.6K
|
-96.6K | |
| 4 | ↓2 | npb.jp |
3.2M
-598.6K
|
-598.6K |
| 5 | ↑1 | sponichi.co.jp |
2.9M
+251.6K
|
+251.6K |
| 6 | ↓1 | sanspo.com |
2.7M
-36.3K
|
-36.3K |
| 7 | ↑23 | sumo.or.jp |
2.3M
+1.6M
|
+1.6M |
| 8 | tokyo-sports.co.jp |
2.3M
+80.5K
|
+80.5K | |
| 9 | nike.com |
2M
-19.1K
|
-19.1K | |
| 10 | adidas.jp |
2M
+47.5K
|
+47.5K |
Top Trending Websites
Websites that changed positions within the top 100 rankings in February 2026.
Trending up
#7
sumo.or.jp
↑23
↑2
↑1
#1
netkeiba.com
#3
boatrace.jp
#9
nike.com
#10
adidas.jp
#6
sanspo.com
↑1
#4
npb.jp
↑2
Trending down
#4
npb.jp
↓2
#6
sanspo.com
↓1
#1
netkeiba.com
#3
boatrace.jp
#9
nike.com
#10
adidas.jp
↓1
↓2
#7
sumo.or.jp
↓23