# Top Sports Websites in Japan
The top 10 most visited sports websites in Japan by Ahrefs organic search traffic estimates. Updated monthly.
November 2025
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | ↑1 | npb.jp |
6.5M
+1.8M
|
+1.8M |
| 2 | ↓1 | nikkansports.com |
5.5M
+519K
|
+519K |
| 3 | netkeiba.com |
4.3M
+1.2M
|
+1.2M | |
| 4 | sanspo.com |
3M
-32.9K
|
-32.9K | |
| 5 | boatrace.jp |
3M
+14.7K
|
+14.7K | |
| 6 | ↑1 | sponichi.co.jp |
2.8M
-34.2K
|
-34.2K |
| 7 | ↓1 | hochi.news |
2.6M
-229.5K
|
-229.5K |
| 8 | ↑4 | goal.com |
2.1M
+388.6K
|
+388.6K |
| 9 | adidas.jp |
1.9M
+82.5K
|
+82.5K | |
| 10 | ↑6 | jra.go.jp |
1.8M
+445K
|
+445K |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in November 2025.
Trending up
#10
jra.go.jp
↑6
#8
goal.com
↑4
#1
npb.jp
↑1
↑1
#3
netkeiba.com
#4
sanspo.com
#5
boatrace.jp
#9
adidas.jp
↑1
#7
hochi.news
↑1
Trending down
↓1
#7
hochi.news
↓1
#3
netkeiba.com
#4
sanspo.com
#5
boatrace.jp
#9
adidas.jp
#1
npb.jp
↓1
↓1
#8
goal.com
↓4
#10
jra.go.jp
↓6