# Top Shopping Websites in Germany
The top 10 most visited shopping websites in Germany by Ahrefs organic search traffic estimates. Updated monthly.
September 2025
Rank | Website | Search traffic | ||
---|---|---|---|---|
1 | amazon.de |
86.8M
-2.9M
|
-2.9M | |
2 | kleinanzeigen.de |
20M
+21.1K
|
+21.1K | |
3 | idealo.de |
14.4M
+256.6K
|
+256.6K | |
4 | zalando.de |
13M
-192.6K
|
-192.6K | |
5 | mediamarkt.de |
11.3M
+732.7K
|
+732.7K | |
6 | ↑1 | otto.de |
11.2M
+815.4K
|
+815.4K |
7 | ↓1 | ebay.de |
10.7M
+208K
|
+208K |
8 | markt.de |
7.7M
-787K
|
-787K | |
9 | lidl.de |
6.4M
+485.7K
|
+485.7K | |
10 | ↑1 | rossmann.de |
6M
+250K
|
+250K |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in September 2025.
Trending up
#6
otto.de
↑1
#10
rossmann.de
↑1
#1
amazon.de
#3
idealo.de
#4
zalando.de
#8
markt.de
#9
lidl.de
#7
ebay.de
↑1
Trending down
#7
ebay.de
↓1
#1
amazon.de
#3
idealo.de
#4
zalando.de
#8
markt.de
#9
lidl.de
#6
otto.de
↓1
#10
rossmann.de
↓1