# Top Sports Websites in New Zealand
The top 10 most visited sports websites in New Zealand by Ahrefs organic search traffic estimates. Updated monthly.
January 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | espncricinfo.com |
718K
+102K
|
+102K | |
| 2 | rebelsport.co.nz |
352.2K
+36.8K
|
+36.8K | |
| 3 | ↑9 | skysports.com |
286.4K
+132.2K
|
+132.2K |
| 4 | ↓1 | espn.com |
266.8K
-14K
|
-14K |
| 5 | jdsports.co.nz |
232.5K
+13.4K
|
+13.4K | |
| 6 | ↓2 | formula1.com |
208.2K
-41.7K
|
-41.7K |
| 7 | adidas.co.nz |
192.8K
-13.1K
|
-13.1K | |
| 8 | ↑3 | footlocker.co.nz |
180.4K
+20K
|
+20K |
| 9 | ufc.com |
179.5K
+6K
|
+6K | |
| 10 | ↑8 | huntingandfishing.co.nz |
177.6K
+47.3K
|
+47.3K |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in January 2026.