Search Traffic for mass.gov
July 2025
In July 2025, mass.gov saw an increase in search traffic, reaching 2.7M visits, which is a increase of 159.1K visits compared to the previous month. The traffic value increased to $2.3M, a growth of $52.7K.
Traffic
2.7M
+159.1K
Traffic value
$2.3M
+$52.7K
Keywords
2.3M
Search Traffic
Search Traffic Value
Traffic by location for mass.gov
2.6M
+158K
Share: 94.1%
🇮🇳
India
55.7K
+9.8K
Share: 2%
🇧🇷
Brazil
12.2K
+1K
Share: 0.4%
🇵🇭
Philippines
10.2K
-499
Share: 0.3%
7.3K
+682
Share: 0.2%
| Location | Traffic | Share |
|---|---|---|
| 🇺🇸 United States |
2.6M
+158K
|
94.1% |
| 🇮🇳 India |
55.7K
+9.8K
|
2% |
| 🇧🇷 Brazil |
12.2K
+1K
|
0.4% |
| 🇵🇭 Philippines |
10.2K
-499
|
0.3% |
| 🇬🇧 United Kingdom |
7.3K
+682
|
0.2% |
Low
High
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Top keywords for mass.gov 🇺🇸 United States
mass.gov ranks #1 for "massachusetts" in United States and receives 50K monthly visits from this keyword alone, an increase of 1.7K from the previous month.
massachusetts
Position: 1
Volume
399K
+14K
Traffic
50K
+1.7K
rmv
Position: 1
Volume
64K
-3K
Traffic
41.4K
+7.4K
mass rmv
Position: 1
Volume
46K
-2K
Traffic
36.6K
-9K
paybyplatema
Position: 1
Volume
31K
+2K
Traffic
28.7K
+1.7K
mass unemployment
Position: 1
Volume
25K
-1K
Traffic
26K
-1.4K
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| massachusetts |
399K
+14K
|
50K
+1.7K
|
1
|
| rmv |
64K
-3K
|
41.4K
+7.4K
|
1
|
| mass rmv |
46K
-2K
|
36.6K
-9K
|
1
|
| paybyplatema |
31K
+2K
|
28.7K
+1.7K
|
1
|
| mass unemployment |
25K
-1K
|
26K
-1.4K
|
1
|
Top competing websites of mass.gov
state.ma.us, boston.gov and aaa.com rank in the top 10 organic search results for the same keywords that mass.gov gets the most traffic from. Discover more competitors of mass.gov.
Traffic
384.4K
-29.5K
Pages
11.7K
Traffic
151.7K
-15.2K
Pages
14.5K
Traffic
6M
-259.3K
Pages
198.8K
Traffic
48.6K
+1.8K
Pages
14.2K
Traffic
24.3K
+3.3K
Pages
1K
| Website | Traffic | Pages |
|---|---|---|
| state.ma.us |
384.4K
-29.5K
|
11.7K
|
| boston.gov |
151.7K
-15.2K
|
14.5K
|
| aaa.com |
6M
-259.3K
|
198.8K
|
| malegislature.gov |
48.6K
+1.8K
|
14.2K
|
| masslegalhelp.org |
24.3K
+3.3K
|
1K
|
Similarly ranked websites to mass.gov
Traffic
5B
-19.6M
Rank
1
Traffic
3.7B
+572.1M
Rank
2
Traffic
1.5B
-28.8M
Rank
3
Traffic
1.5B
-41.2M
Rank
4
Traffic
1.2B
-290.8M
Rank
5
| Website | Traffic | Rank |
|---|---|---|
| wikipedia.org |
5B
-19.6M
|
1
|
| youtube.com |
3.7B
+572.1M
|
2
|
| facebook.com |
1.5B
-28.8M
|
3
|
| instagram.com |
1.5B
-41.2M
|
4
|
| google.com |
1.2B
-290.8M
|
5
|
Backlink Profile of mass.gov
July 2025
As of July 2025, mass.gov's Domain Rating is 90. mass.gov is linked by 104.3K websites, indicating a decrease of 1.5K referring sites from the previous month.
Domain Rating
90
Linking websites
104.3K
-1.5K