# Top Reference Websites in Hong Kong
The top 10 most visited reference websites in Hong Kong by Ahrefs organic search traffic estimates. Updated monthly.
July 2025
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | wikipedia.org | 21M | −4M |
## Top Trending Websites
Websites that changed positions within the top 10 rankings in July 2025.
Trending up
#41
amazon.com
↑130
#60
bochk.com
↑33
#75
adobe.com
↑27
#82
linkedin.com
↑27
#91
chp.gov.hk
↑20
#59
ufood.com.hk
↑18
#97
samsung.com
↑18
↑12
#20
hktvmall.com
↑11
#94
nownews.com
↑10
Trending down
#90
edb.gov.hk
↓27
#78
reddit.com
↓16
↓14
#49
bowtie.com.hk
↓11
#93
nowe.com
↓11
#68
indeed.com
↓10
#36
hket.com
↓9
#85
hellotoby.com
↓9
#55
investing.com
↓8
#64
hkexpress.com
↓8