Top Shopping Websites in Poland
The top 10 most visited shopping websites in Poland by Ahrefs organic search traffic estimates. Updated monthly.
February 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | allegro.pl |
58.4M
-1.8M
|
-1.8M | |
| 2 | olx.pl |
35.4M
+2.6M
|
+2.6M | |
| 3 | doz.pl |
24M
+2M
|
+2M | |
| 4 | mediaexpert.pl |
14.1M
-1.8M
|
-1.8M | |
| 5 | ceneo.pl |
6.7M
-447.2K
|
-447.2K | |
| 6 | biedronka.pl |
3.8M
-861.6K
|
-861.6K | |
| 7 | ↑2 | zalando.pl |
3.3M
-161K
|
-161K |
| 8 | euro.com.pl |
3.2M
-960.7K
|
-960.7K | |
| 9 | ↓2 | empik.com |
3.2M
-1.4M
|
-1.4M |
| 10 | lidl.pl |
2.5M
-410.6K
|
-410.6K |
Top Trending Websites
Websites that changed positions within the top 100 rankings in February 2026.
Trending up
#7
zalando.pl
↑2
#1
allegro.pl
#2
olx.pl
#3
doz.pl
#5
ceneo.pl
#6
biedronka.pl
#8
euro.com.pl
#10
lidl.pl
#9
empik.com
↑2
Trending down
#9
empik.com
↓2
#1
allegro.pl
#2
olx.pl
#3
doz.pl
#5
ceneo.pl
#6
biedronka.pl
#8
euro.com.pl
#10
lidl.pl
#7
zalando.pl
↓2