# Top Reference Websites in Australia
The top 10 most visited reference websites in Australia by Ahrefs organic search traffic estimates. Updated monthly.
July 2025
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | wikipedia.org | 73M | −5M | |
| 2 | ↓6 | britannica.com | 2.2M | +38K |
| 3 | ↓2 | merriam-webster.com | 1.7M | −75K |
| 4 | ↓2 | timeanddate.com | 1.5M | −223K |
| 4 | ↓2 | timeanddate.com | 1.5M | −223K |
## Top Trending Websites
Websites that changed positions within the top 10 rankings in July 2025.
Trending up
↑23
#44
coles.com.au
↑15
#70
bbcgoodfood.com
↑15
#25
seek.com.au
↑13
#60
taste.com.au
↑10
↑10
↑10
↑10
#100
aldi.com.au
↑8
#35
ikea.com
↑7
Trending down
#94
forbes.com
↓42
#97
davidjones.com
↓17
#50
nih.gov
↓13
#39
yahoo.com
↓10
#41
qantas.com
↓8
#84
webmd.com
↓7
#46
auspost.com.au
↓6
#53
bbc.com
↓6
#61
britannica.com
↓6
↓6