# Top Travel Websites in Iceland
The top 10 most visited travel websites in Iceland by Ahrefs organic search traffic estimates. Updated monthly.
July 2025
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | tripadvisor.com | 98K | +4.5K | |
| 2 | ↑1 | guidetoiceland.is | 73K | +4.5K |
| 3 | ↑19 | icelandair.com | 51K | −6.3K |
| 4 | ↑1 | flyplay.com | 44K | −837 |
| 5 | ↑2 | ja.is | 38K | +281 |
| 6 | ↓1 | wizzair.com | 23K | +3K |
| 7 | ↓3 | adventures.is | 22K | +1.7K |
| 8 | ↑2 | reykjavik.is | 21K | +2.7K |
| 9 | ↓2 | kefairport.is | 21K | −10K |
| 10 | ↑8 | kefairport.com | 20K | +648 |
| 11 | ↑7 | re.is | 18K | +1.5K |
| 12 | visitreykjavik.is | 17K | +661 | |
| 13 | flightradar24.com | 15K | −730 | |
| 14 | ↑3 | skylagoon.com | 15K | +2K |
| 15 | ↑3 | booking.com | 15K | +1.7K |
| 16 | marinetraffic.com | 15K | +1.5K | |
| 17 | ↑1 | visiticeland.com | 15K | +731 |
| 18 | ↓37 | hvammsvik.com | 13K | +1.1K |
| 19 | icelandair.is | 13K | +2.1K | |
| 20 | perlan.is | 12K | +1.4K | |
| 21 | ↓1 | airbnb.com | 11K | +1.5K |
| 22 | ↓4 | rafha.is | 10K | −1.5K |
| 23 | ↓4 | south.is | 10K | +1.1K |
| 24 | ↑2 | flyovericeland.com | 10K | +1.2K |
| 25 | ↑2 | innanlandsflugvellir.is | 9.9K | −2.5K |
| 25 | ↑2 | innanlandsflugvellir.is | 9.9K | −2.5K |
## Top Trending Websites
Websites that changed positions within the top 10 rankings in July 2025.
Trending up
↑496
#28
openai.com
↑27
#16
icelandair.com
↑19
#87
66north.com
↑17
#47
pinterest.com
↑10
#85
nih.gov
↑10
#74
mayoclinic.org
↑9
#41
poki.com
↑8
#51
kefairport.com
↑8
#84
smarabio.is
↑8
Trending down
#71
hvammsvik.com
↓37
#100
straeto.is
↓7
#86
vodafone.is
↓6
#36
xe.com
↓5
#99
hagkaup.is
↓5
#22
bbc.com
↓4
#25
wp.pl
↓4
#56
yahoo.com
↓4
↓4
#82
skatturinn.is
↓4