amazon.com.au
Amazon.com.au
Explore the vast selection of products available on Amazon Australia, where convenience meets variety. From electronics to fashion, home goods to books, you can find everything you need with just a few clicks. Enjoy fast shipping options, user-friendly navigation, and customer reviews that help you make informed choices. Whether you’re shopping for yourself or looking for the perfect gift, Amazon.com.au makes online shopping easy and enjoyable. Embrace the best of e-commerce with exclusive deals and offers tailored for Australian customers.
Rank by traffic
Search Traffic for amazon.com.au
July 2025
In July 2025, amazon.com.au saw a decrease in search traffic, reaching 8.9M visits, which is a decrease of 671.7K visits compared to the previous month. The traffic value decreased to $2.1M, a reduction of 21.6K.
Traffic by location for amazon.com.au
For amazon.com.au, United States dominates traffic with 8.3M visits, a decrease of 561.4K from the previous month, making up 93.9% of the total traffic.
| Location | Traffic | Share |
|---|---|---|
|
🇦🇺
Australia
|
8.3M −561.4K | 93.9% |
| 164.1K −32.9K | 1.8% | |
|
🇮🇳
India
|
47.4K −44.2K | 0.5% |
| 47.2K −4.3K | 0.5% | |
|
🇻🇳
Vietnam
|
35.2K +11.2K | 0.3% |
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Top keywords for amazon.com.au
🇦🇺 Australiaamazon.com.au ranks #1 for "amazon australia" in Australia and receives 504.3K monthly visits from this keyword alone, a decrease of 301.8K from the previous month.
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| amazon australia | 875K +41K | 504.3K −301.8K | 1 |
| amazon | 1M +30K | 127K +6K | 1 |
| kindle | 110K | 57.2K −66 | 1 |
| amazon au | 58K +1K | 32.8K −16.2K | 1 |
| amazon prime australia | 52K +6K | 31.1K +3.8K | 1 |
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Top competing websites of amazon.com.au
🇦🇺 Australiabigw.com.au, kmart.com.au and jbhifi.com.au rank in the top 10 organic search results for the same keywords that amazon.com.au gets the most traffic from. Discover more competitors of amazon.com.au.
| Website | Traffic | Pages |
|---|---|---|
| bigw.com.au | 6.2M | 314.5K |
| kmart.com.au | 10.7M | 33.6K |
| jbhifi.com.au | 7.5M | 53.8K |
| goodreads.com | 18.3M | 234.9K |
| samsung.com | 96M | 87.2K |
Similarly ranked websites to amazon.com.au
amazon.com.au ranks 825th, placing it above gadgets360.com, which has 8.9M visits and ranks 826th.
| Website | Traffic | Rank |
|---|---|---|
| aok.de | 8.9M +664.8K | 823 ↑117 |
| mappy.com | 8.9M −371.5K | 824 ↑9 |
| amazon.com.au | 8.9M −671.7K | 825 ↓177 |
| gadgets360.com | 8.9M −1.8M | 826 ↑413 |
| thesaurus.com | 8.9M −1.5M | 827 ↓60 |
Backlink Profile of amazon.com.au
July 2025
As of July 2025, amazon.com.au's Domain Rating is 91. amazon.com.au is linked by 102K websites, indicating a decrease of 5.5K referring sites from the previous month.