decathlon.fr
Decathlon: Sports & Outdoor Equipment - Buy Online at Decathlon France
Decathlon.fr is your one-stop destination for all things sports and outdoor activities in France. Offering a wide selection of high-quality sporting goods, the website caters to athletes of all levels, from beginners to seasoned professionals. With user-friendly navigation, customers can easily find gear and apparel for a variety of sports, including running, cycling, swimming, and team sports. Decathlon also emphasizes affordability, providing innovative products at competitive prices, making sports accessible to everyone. Customers can benefit from detailed product information, customer reviews, and convenient online shopping, with options for home delivery or in-store pickup at various locations throughout France. Enjoy a seamless shopping experience while exploring a vast inventory designed to enhance your sporting adventures and inspire an active lifestyle.
Rank by traffic
Search Traffic for decathlon.fr
July 2025
In July 2025, decathlon.fr saw a decrease in search traffic, reaching 16.3M visits, which is a decrease of 1.1M visits compared to the previous month. The traffic value decreased to $2.4M, a reduction of 159.3K.
Traffic by location for decathlon.fr
For decathlon.fr, United States dominates traffic with 15.9M visits, a decrease of 1.1M from the previous month, making up 97.5% of the total traffic.
| Location | Traffic | Share |
|---|---|---|
|
🇫🇷
France
|
15.9M +1.1M | 97.5% |
| 78.7K +779 | 0.4% | |
|
🇧🇪
Belgium
|
56.1K +1.5K | 0.3% |
|
🇨🇦
Canada
|
35.5K +5.1K | 0.2% |
|
🇲🇦
Morocco
|
31.7K +2.5K | 0.1% |
Sign up for Ahrefs to see data for all locations.
Top keywords for decathlon.fr
🇫🇷 Francedecathlon.fr ranks #1 for "decathlon" in France and receives 5.3M monthly visits from this keyword alone, a decrease of 597.3K from the previous month.
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| decathlon | 5.7M +640K | 5.3M +597.3K | 1 |
| décathlon | 326K +38K | 306.5K +35.4K | 1 |
| decatlon | 104K +9K | 90.3K +7.8K | 1 |
| tente decathlon | 97K +29K | 59K +17.7K | 1 |
| matelas gonflable | 80K +21K | 52.4K +13.6K | 1 |
Sign up for Ahrefs to see data for all keywords.
Top competing websites of decathlon.fr
🇫🇷 Franceintersport.fr, cdiscount.com and amazon.fr rank in the top 10 organic search results for the same keywords that decathlon.fr gets the most traffic from. Discover more competitors of decathlon.fr.
| Website | Traffic | Pages |
|---|---|---|
| intersport.fr | 2.3M | 3.4K |
| cdiscount.com | 8.7M | 72.6K |
| amazon.fr | 62.2M | 130.5K |
| zalando.fr | 5.5M | 7.6K |
| sportsexperts.ca | 474.4K | 4K |
Similarly ranked websites to decathlon.fr
decathlon.fr ranks 397th, placing it above tripadvisor.in, which has 16.3M visits and ranks 398th.
| Website | Traffic | Rank |
|---|---|---|
| kemdikbud.go.id | 16.4M +1.8M | 395 ↓4 |
| go.com | 16.3M −3M | 396 ↑11 |
| decathlon.fr | 16.3M +1.1M | 397 ↑7 |
| tripadvisor.in | 16.3M +26.3K | 398 ↓28 |
| todamateria.com.br | 16.3M +180.2K | 399 ↑72 |
Backlink Profile of decathlon.fr
July 2025
As of July 2025, decathlon.fr's Domain Rating is 82. decathlon.fr is linked by 24.8K websites, indicating a decrease of 72 referring sites from the previous month.