axa.co.uk

AXA Insurance UK - Home Insurance, Car Insurance, Life Insurance & More
AXA.co.uk is the online presence of AXA, a leading global insurance and financial services provider. The website offers information on a range of insurance products, including car, home, travel, and life insurance, as well as investment and retirement solutions. Users can explore various services tailored to individuals and businesses, with comprehensive details about policy features, coverage options, and claims processes. The site also provides access to resources such as guides and tools to help users understand their insurance needs, alongside customer support and contact information for assistance.
Rank by traffic
>1000
Worldwide
Monitor axa.co.uk:

Search Traffic for axa.co.uk

October 2026

In October 2026, axa.co.uk saw a decrease in search traffic, reaching 378.3K visits, which is a decrease of 162K visits compared to the previous month. The traffic value decreased to $2.5M, a decline of $1M.

Traffic
378.3K -162K
Traffic value
$2.5M −$1M
Keywords
56.9K
Search Traffic
Search Traffic Value

Traffic by location for axa.co.uk

For axa.co.uk, the United Kingdom dominates traffic with 353.5K visits, a decrease of 162.2K from the previous month, making up 93.4% of the total search traffic.

Loading world map...
Location
Traffic
Share
🇬🇧 United Kingdom
353.5K -162.2K
-162.2K
93.4%
🇺🇸 United States
7.6K +2K
+2K
2%
🇸🇦 Saudi Arabia
3K +2.8K
+2.8K
0.7%
🇧🇷 Brazil
1K +522
+522
0.2%
🇹🇷 Turkey
1K +299
+299
0.2%
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Top keywords for axa.co.uk

🇬🇧 United Kingdom

axa.co.uk ranks #8 for "car insurance" in United Kingdom and receives 31.8K monthly visits from this keyword alone, an increase of 7K from the previous month.

Keyword
Volume
Traffic
Position
car insurance
676K+16K
+16K
31.8K+7K
+7K
8↑1
↑1
axa
55K
24.8K-21.3K
-21.3K
1
axa car insurance
21K+1K
+1K
20.3K+876
+876
1
axa insurance
38K+1K
+1K
15.7K+355
+355
1
axa login
10K+200
+200
10.4K+173
+173
1
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Top competing websites of axa.co.uk

hiscox.co.uk, directlineforbusiness.co.uk and simplybusiness.co.uk rank in the top 10 organic search results for the same keywords that axa.co.uk gets the most traffic from. Discover more competitors of axa.co.uk.

Website
Traffic
Pages
Watch
hiscox.co.uk
103.6K+4K
+4K
456
directlineforbusiness.co.uk
85K+12.4K
+12.4K
148
simplybusiness.co.uk
107.6K-22.6K
-22.6K
824
comparethemarket.com
2.9M+41.6K
+41.6K
1.2K
gocompare.com
1.4M-287K
-287K
1.5K
See more competitors & alternatives →

Similarly ranked websites to axa.co.uk

Website
Traffic
Rank
youtube.com
3.5B+1.7B
+1.7B
1 ↑2
wikipedia.org
2.6B-1.1B
-1.1B
2 ↓1
google.com
2.4B-1.1B
-1.1B
3 ↓1
facebook.com
2.2B+880.1M
+880.1M
4 ↑1
instagram.com
1.8B+383M
+383M
5 ↓1
See all top-ranked websites →

Backlink Profile of axa.co.uk

October 2026

As of October 2026, axa.co.uk's Domain Rating is 74. axa.co.uk is linked by 3.2K websites, indicating a increase of 30 referring sites from the previous month.

Domain Rating
74
Linking websites
3.2K +30
Backlinks
Linking websites

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